Creating a Professional Bio

Do you have a professional biography? They can be important for many things and having one at your disposal may come in handy. A biography should consist of three key components, as a way to people about yourself, your expertise, and your experiences. Professional bios often average about 250 words in length and exist to summarize or sell yourself through multiple platforms. Check out the following tips to find out what a professional biography should look like.

Use Your Full Name

Your professional bio is not the time to use a nickname as you will want to use the name that you prefer people to associate you with. Writing your name is the first step in creating any biography, and from there you can start thinking of the many things you want your name associated with.

Be Relatable

I’m not talking about unprofessional or specifics, but add bits and pieces of personal details throughout your bio that makes you sound more human. This will help with ensuring the reader will care about you, and can also be a good chance for you to personalize the bio. Remember that when writing a bio you should assume that people know absolutely nothing about you.

Why Are You Writing a Bio?

Is it for a social media platform? Company website? Personal website? Having a generic professional profile that you can easily adapt to certain platforms are a great way to grasp the main points about yourself you want to highlight. For many, your bio is going to be the first glimpse they get of you, so it should be an effective summary of who you are and what it is you do.

Brag Away

Be able to answer the question, “Why are you important?”.  When reading your bio, the basic questions of what you do, important accomplishments and what kind experience or expertise you have should be easily understood. This is how you should start your biography as you don’t want to lose your readers interest and a key thing to remeber is that your biography isn’t your resume, so getting into specific details isn’t needed. An easy way to incorporate this information by starting with your job title or profession.

Third Person

There is a lot of debate when it comes to the tone of professional biographies, but I personally opt for third person as it tends to make my profile sound more objective, like I wasn’t the one who wrote it even though I did. Third person also helps when talking to a more generic audience.

Edit

You would think that editing would come naturally, but a lot of people publish biographies based on how good it sounds to them. As mentioned above,  you should assume that people know nothing about you so getting another set of eyes to help edit can clear up any questions or something you may have missed.

Do you have any helpful tips on writing a professional biography? Let me know in the comment section below.

Comments

  • Hosting Reply

    New to the freelance PR and blogging world, Marcy has already contributed to numerous outlets and utilized her skills and expertise also as a hobby in her off time.

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